Blog Posts

The Biggest Misconception In Marketing!

There are a lot of misconceptions about advertising! In my opinion, this one tops them all! It can ruin your ad budget, squander your business profits and even diminish your customer loyalty.

Marketing Trick Lands Business Months of Photo Content & Customers For Life

“Abracadabra! All of your problems have been solved!” Don’t we all wish marketing was that easy? I know most business owners do! In fact, there is a very common misconception about marketing that is derived from our society’s need for instant gratification. This misconception is that marketing is like a […]

The Power Of Giving Back To Your Business’ Community

“Give a little, get a lot,” is a saying that I grew up on. It’s engrained in who I am as a person, as well as business owner. What does it really mean tho, that we should only give a little and expect more in return? Not at all, I […]

Good Advertising vs Bad Advertsing!

What makes a good ad or a good campaign? That the million dollar question everyone is shooting their hands up to answer! Depending on who you ask, the answer you receive may have nothing to do with the ad itself. One agency might tell you the platform, while another will claim the logo. […]

How Brandable Chunks Effect Branding Success

You know those brand slogans that get stuck in your head for years? Even just the first few notes of the jingle and you know what is coming next! Those are examples of successful brandable chucks! Brandable chunks is a term that was coined by the Wizard of Ads Partners, […]

Branding Secrets Behind Blogging, Social Media and SEO!

  Blogging & social media are incredibly powerful marketing tools for any business aiming at increasing their exposure and SEO results. Here is a quick 5 minute webinar that I did through Cranberry.com to teach business owners about how blogging and media can organically help business grow and increase awareness among […]

How To Master Your Business’ Exposure Thru Location Visibility!

Too many businesses fail because they did not successfully choose the right location, despite this mistake being so avoidable. The key to success is realizing that the location isn’t the only factor related to a business’ success. Ensuring that your customer knows where you are and what you offer is […]

5 Reasons Your Business Should Consider Canvassing!

Starting my marketing career in the sports marketing world, I am no stranger to canvassing. In fact, canvassing is still a widely used grassroots marketing strategy employed by many small businesses all over the world. What really is canvassing and is it an effective marketing strategy? Here’s some things your […]

Learn From The Best With Three Examples of Great Character Branding!

“Smart man makes a mistake, learns from it, and never makes a mistake again. But a wise man finds a smart man and learns from him how to avoid the mistakes altogether.” – Roy H. Williams This may be true for mistakes, but it’s also true for success as well. […]

How Blogging Can Increase Your Business Success!

Blogging is an incredibly powerful marketing tool for any business aiming at increasing their exposure and SEO results. Here is a quick 5 minute webinar that I did through Cranberry.com to teach business owners about how blogging can help their business grow and increase awareness among their target market. For more information […]