The Give And Take Of Customer Loyalty!
If you ask any business owner who the ideal customer is, they will all tell you a loyal one. You know, the customer who continually purchase from a company over time. These customers are what I like to call relational customers. To truly gain a customer’s loyalty, you must relate […]
Customer Experience Is Business Gold
Have you ever heard the phrase “the customer is always right?” Well, when it comes to the customer experience, that statement is quite true. The customer’s perspective is their experience. That experience can easily make or break a business in the customer’s eyes. Some business owners would disagree, I mean […]
Building Business Culture & Cohesion
Anyone who has ever been part of a close-knit, work team understands the benefit of both culture and cohesion. Your team relies on you, just as you rely on them. This means that the higher level each individual performs at, the higher level the team will perform at as a […]
The Power Of Giving Back To Your Business’ Community
“Give a little, get a lot,” is a saying that I grew up on. It’s engrained in who I am as a person, as well as business owner. What does it really mean tho, that we should only give a little and expect more in return? Not at all, I […]
Business Secrets To Myers-Briggs And Customer Service
Myers-Briggs is a very powerful tool for any business to ensure that their customers enjoy the best possible service they can provide. Here is a quick 5 minute webinar that I did through Cranberry.com to teach business owners about how Myers-Briggs Type Assessment and training their staff to interact with customers in […]
How Myers Briggs Highlights The Importance of Customer Service in Retail!
Myers Briggs is a personality type assessment that businesses like Disney and General Motors have used for decades with their employees. Myers Briggs was created by a mother daughter duo, Isabel Myers and Katherine Briggs, who developed the assessment based off of Karl Jung’s psychology. What makes Myers Briggs so […]
Why Is Customer Service So Important?
Customer service is the most important part of marketing in my opinion, because there is no stronger testament about your company than how you treat your customers. There are two types of customers, loyal relational customers and transaction customers chasing prices. Most businesses aim for the relational customer, who will […]
Give A Little, Get A Lot!
Everyone wants to be a desired brand, they want people to buy their services or products. Then they wanted them to continually buying from them! Isn’t that usually the plan for most small businesses? I would surely hope so. Most companies have that desire, but do they remember to give a […]